Sustainability

Embrace Sustainability

To be curl kind is to look after the home we’ve been given. We believe sustainability is not a goal to be reached but a choice we must all make every day. It should influence what we buy and how we use and reuse consumer products. That’s why at the heart of our business model is the desire to educate salons and curly customers to reuse our bottles. This way we connect our curl-kind community to think and act more sustainably.

How it works

After finishing your favourite curl kind product, clean and dry the empty bottle.

Once you have your bottles clean and dry bring them to the nearest participating salon and look for the Embrace for Every Curl Refill Station.There you will find a salon assistant who will gladly help you with the refilling process!

Next, head over to the register and enjoy a discount on your newly filled bottle!

Walk out of the salon with your head held high because you've saved money while helping the planet!

Tutorial

How to clean your Embrace For Every Curl bottle

You will need:

➰ Dishwashing Liquid

➰ Isopropyl Alcohol 70%

➰ Bottle Brush (optional)

Instructions

1. Using the bottle brush, thoroughly wash your Embrace FEC bottle with dishwashing liquid to remove any product residue.

2. Rinse the bottle with Isopropyl Alcohol 70% to sanitise. This will also speed the drying process.

3. Place the bottle on a dish/bottle drying rack or clean towel to dry.

Note: Salon personnel will inspect your bottle for cleanliness prior to refilling. Please note that neither the salon nor Embrace for Every Curl will be responsible for any contamination caused by improperly cleaned bottles.